Hotel and Lodging Management - 9.169,65 RSD : Stručna knjižara, Stručna literatra na jednome mestu!
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Hotel and Lodging Management

Hotel and Lodging Management

9.169,65 RSD

autor:Stutts, Alan T. Wortman, Jam
broj stranica:368
godina izdanja:2005
vrsta uveza:tvrdi
dimenzije knjige širina i visina:24*19 cm

"Hotel and Lodging Management", Second Edition prepares readers to succeed as managers in the hotel and lodging industry, while developing a solid foundation for a long and successful career.

This comprehensive resource combines detailed presentations of each department in a hotel or lodging establishment along with a close examination of organizational structure and the interdependent relationship among departments. This updated Second Edition presents:
- New, completely updated chapters on human resources and the sales and marketing departments
- Up-to-date case studies reflecting the latest management trends and issues
- Profiles of industry pioneers working at all types of properties, from small motels to five-star hotels
- New sections on yield management, lodging environments, franchise companies, and management organizations

"Hotel and Lodging Management", Second Edition is a comprehensive tool to help readers develop the understanding, knowledge, and skills to be tomorrow's management leaders.

Table of Contents:
Chapter 1: Growth and Development of the Lodging Industry.
Chapter 2: Organizational Structure.
Chapter 3: The Front Office.
Chapter 4: Housekeeping.
Chapter 5: The Marketing and Sales Department.
Chapter 6: Human Resource Management.
Chapter 7: Hotel Food and Beverage.
Chapter 8: Loss Prevention and Security.
Chapter 9: The General Manager.
Chapter 10: Yield Management.
Chapter 11: Management Contracts and Franchise Agreements.
Chapter 12: Time-Share and Vacation Ownership.
Chapter 13: Resorts, Themed Lodging, and Special Lodging Environments.

Alan T. Stutts is President of Brown College. He has received the Stevenson-Fletcher Academic Excellence Award from the Counsel of Hotel, Restaurant, and Institutional Educators International (CHRIE), and the Lamp of Knowledge Award from the Educational Institute of the American Hotel and Lodging Association. He is the author of four books and numerous articles, and is the editor of several publications.
James F. Wortman is a lecturer at the Conrad N. Hilton College of Hotel and Restaurant Management at the University of Houston, where he teaches hotel management and is Director of the Office of Gaming Education and Research.

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